777xb Privacy Policy

1. Introduction

This Privacy Policy describes how 777xb ("we," "us," or "our") collects, processes, stores, and protects the personal data of users ("you" or "your") who access or use the 777xb platform at 777xb.app ("Platform"). It also explains the rights available to you in relation to your personal data and how to exercise those rights.

777xb is committed to handling personal data responsibly and in accordance with applicable data protection principles. By registering for or using the 777xb Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the processing of your personal data as described herein.

This Policy should be read alongside the 777xb Terms & Conditions. In the event of any inconsistency between this Policy and the Terms on matters of data protection, this Policy prevails.

2. Data Controller

For the purposes of applicable data protection law, 777xb is the data controller responsible for personal data collected through the Platform. All enquiries relating to data processing, data subject rights, and this Privacy Policy should be directed to our support team at [email protected].

3. Data We Collect

777xb collects the following categories of personal data, depending on the nature of your interaction with the Platform:

We do not intentionally collect sensitive personal data (such as health information or biometric data) unless explicitly required for responsible gaming or verification purposes, and only with your knowledge.

4. Legal Bases for Processing

777xb processes your personal data under one or more of the following legal bases:

• Contractual necessity: Processing is necessary to perform our contractual obligations to you, including operating your account, processing PKR transactions, and settling bets.
• Legal obligation: Processing is required to comply with anti-money laundering (AML), know-your-customer (KYC), and other applicable regulatory obligations.
• Legitimate interests: Processing serves the legitimate interests of 777xb in preventing fraud, ensuring platform security, improving services, and managing risk — where such interests are not overridden by your rights and freedoms.
• Consent: Where you have given explicit consent for specific processing activities, such as receiving promotional communications. You may withdraw consent at any time by contacting [email protected], without affecting the lawfulness of prior processing.

5. How We Use Your Data

777xb uses the personal data it collects for the following purposes:

• Creating, verifying, and administering your 777xb account, including KYC identity checks required by applicable regulation.
• Processing PKR deposits and withdrawals via JazzCash, Easypaisa, HBL, UBL, Meezan Bank, Bank Alfalah, and other supported methods.
• Settling sports bets, casino game results, and other Platform transactions accurately.
• Detecting, investigating, and preventing fraudulent activity, multiple account abuse, and Platform manipulation.
• Complying with anti-money laundering obligations, including transaction monitoring and suspicious activity reporting where legally required.
• Providing customer support and resolving complaints and disputes.
• Enforcing responsible gaming policies, including applying self-exclusion requests and deposit limit changes.
• Sending service-related communications such as transaction confirmations, security alerts, and account notifications.
• Sending promotional communications where you have opted in to receive them, or where we have a legitimate interest in contacting you about relevant offers.
• Analysing Platform usage in aggregate to improve game selection, interface design, and overall user experience.

6. Sharing Your Data

777xb does not sell, rent, or trade your personal data to third parties for their own marketing purposes. We share personal data only in the following circumstances and only to the extent necessary:

• Payment processors: JazzCash, Easypaisa, Visa/Mastercard network processors, and bank transfer intermediaries — to process PKR transactions.
• KYC and identity verification providers: Third-party services used to verify CNIC documents and confirm identity during registration or enhanced due diligence.
• Game content providers: RNG and live casino game suppliers who may process session identifiers and game results for technical integration purposes, subject to data processing agreements.
• Fraud and security services: Providers assisting in detecting and preventing fraudulent activity on the Platform.
• Legal and regulatory authorities: Where 777xb is under a legal obligation to disclose personal data to law enforcement, financial intelligence units, or other government bodies.
• Professional advisors: Legal counsel, auditors, and compliance consultants acting under confidentiality obligations.

All third-party data processors engaged by 777xb are required to process personal data in accordance with applicable data protection requirements and under contractual obligations that provide equivalent protections to those described in this Policy.

7. International Transfers

The 777xb Platform operates internationally and some of your personal data may be processed in countries outside Pakistan. Where personal data is transferred internationally, 777xb ensures that adequate safeguards are in place, including contractual protections with data processors and technical security measures equivalent to or exceeding those applied within Pakistan.

By using the 777xb Platform, you acknowledge that your personal data may be transferred internationally as described in this section.

8. Data Retention

777xb retains personal data for as long as is necessary to fulfil the purposes described in this Policy, and thereafter for the following minimum periods:

• Account and identity data: a minimum of 5 years following account closure, or longer where required by AML/KYC regulations.
• Transaction records: a minimum of 5 years from the date of each transaction.
• Communications and support records: 3 years from the date of the communication.
• Technical and usage logs: 12 months from collection, unless required for an active investigation.

Where retention is required solely for legal or regulatory compliance purposes, data will be stored in a restricted access state and will not be used for any other purpose during the retention period.

9. Security Measures

777xb implements technical and organisational security measures proportionate to the risks associated with processing personal data on a financial gaming platform. These include:

• 256-bit TLS/SSL encryption for all data in transit between your device and 777xb servers.
• AES encryption for sensitive data stored at rest, including financial records and identity documents.
• Role-based access controls limiting employee access to personal data on a strict need-to-know basis.
• Multi-factor authentication requirements for internal administrative access to systems holding personal data.
• Regular security assessments, penetration testing, and vulnerability management procedures.
• Incident response procedures providing for timely notification in the event of a confirmed data breach affecting user data.

No system is entirely immune to security risks. If you suspect unauthorised access to your 777xb account or personal data, please notify us immediately at [email protected].

10. Cookies & Tracking Technologies

777xb uses cookies and similar tracking technologies to support Platform functionality and improve the user experience. The categories of cookies used are as follows:

• Essential cookies: Required for the Platform to function correctly — maintaining your login session, security tokens, and language preferences. These cannot be disabled without impairing Platform functionality.
• Analytics cookies: Used to collect aggregated, anonymised data about how users navigate the 777xb Platform. This helps us identify pages that perform poorly and prioritise improvements.
• Preference cookies: Store non-essential personalisation settings such as game lobby layout preferences and notification options.

You can manage or disable non-essential cookies at any time through your browser settings. Note that disabling certain cookies may affect the performance or availability of some 777xb features. Essential cookies cannot be disabled without impacting your ability to remain logged in.

11. Your Rights

Subject to applicable law, you have the following rights in relation to the personal data 777xb holds about you:

• Right of access: You may request a copy of the personal data 777xb holds about you.
• Right to rectification: You may request correction of inaccurate or incomplete personal data.
• Right to erasure: You may request deletion of your personal data where it is no longer necessary for the purposes it was collected, subject to 777xb's legal retention obligations.
• Right to restrict processing: You may request that 777xb restricts processing of your data in certain circumstances, such as while a correction request is being evaluated.
• Right to data portability: Where technically feasible and legally applicable, you may request that personal data be provided to you in a structured, machine-readable format.
• Right to object: You may object to processing based on legitimate interests, including profiling for marketing purposes.
• Right to withdraw consent: Where processing is based on your consent, you may withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of the above rights, please contact 777xb at [email protected]. We will respond within 30 days of receiving a verifiable request. We may need to verify your identity before processing the request.

12. Children's Privacy

The 777xb Platform is strictly intended for adults aged 18 years and above. We do not knowingly collect or process personal data from any person under 18. If you believe that a minor has provided personal data to 777xb, please notify us immediately at [email protected] so that we may investigate and take appropriate action, including deletion of the data and closure of any associated account.

777xb employs age verification at registration and reserves the right to request supporting documentation confirming date of birth at any time.

13. Third-Party Links

The 777xb Platform does not contain links to external third-party websites. All navigation remains within the 777xb domain. This Privacy Policy applies solely to data collected through the 777xb Platform at 777xb.app and does not extend to any third-party services you independently access outside of the Platform.

14. Changes to This Policy

777xb may update this Privacy Policy from time to time to reflect changes in data processing practices, regulatory requirements, or Platform functionality. The revised Policy will be published at this URL with an updated effective date. Where changes are material — for example, a new category of data being collected or a new category of third-party recipient being added — 777xb will use reasonable efforts to notify registered users through the contact information held on their account. Continued use of the Platform after the effective date of any revision constitutes your acceptance of the updated Policy.

15. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or the way 777xb processes your personal data, please contact our support team:

Email: [email protected]

We aim to acknowledge all data-related enquiries within 5 business days and to provide a substantive response within 30 days. Complex requests may require additional time; in such cases, we will keep you informed of progress and the expected resolution timeline.